Size does matter. These days the size of your friend list on Facebook, followers on Twitter and network on LinkedIn can make you or break your role or position in any field or social circle. Is your cable package big enough? Do you have the premium stations to watch that hyped-up series on HBO like the rest of your friends? Those with basic cable and local stations are dwindling, especially with the downfall of analog TV to full digital and DVR. What’s the average amount of video content you consume in a month between Hulu, YouTube, NetFlix, OnDemand or even ads at the gas pump? Good luck measuring. Unless you are one of the few and proud who has sworn off social media, refused to get a cell phone or still protest an email address – you know exactly what I mean. Personal media consumption is growing at an uncontrollable rate.